Sales Management Meeting

Sponsored by Valpak at the 2008 International Career Development Conference

Objective of the Event

Students will analyze a real–world sales management case situation then conduct a meeting with one or more salespeople (judges).

The student will assume the role of a sales manager for the organization represented by the situation. The role of the judge(s) will be that of the sales force affected by the specific case situation.

Learning Outcomes

• Apply management principles and techniques to the sales environment.
• Analyze business situations, organize thoughts and identify solutions.
• Demonstrate knowledge/understanding of customer/client needs.
• Understand factors related to managing a sales force.
• Organize and communicate ideas and concepts effectively.

Other Characteristics

• This is a one–person event.
• Students may use a lap–top computer in their presentation, but they are not required.
• Additional visual presentation aids are also allowed.
• Event has NO test.
• Event includes the presentation of analysis to judge.

Click HERE to download the complete official event guidelines.